SB546 – Consumer Data Privacy: Automated Decisions

OKLawState

Date Passed

3/20/2026

Effective Date

1/1/2027

Summary

Establishes privacy rights, including an opt-out from solely automated profiling producing legally or similarly significant decisions, expressly including healthcare services. Requires assessments for specified risky processing.

Healthcare Implications

Nonexempt health-related data controllers must support applicable profiling opt-outs and assessments. HIPAA-covered entities and business associates, protected health information, and specified health records are exempt; this is not a general clinical-AI review mandate.

Operational Implications

  • Document assessments for profiling presenting specified foreseeable risks and other covered processing; provide them to the Attorney General on request. Assessments apply to processing activities that commence on or after January 1, 2027; they are not retroactive.

Impact Level

High

Keywords

Privacy & Data; Transparency & Governance

Stakeholders

Patients & Public; Developers & Vendors; Regulators & Government